For Burned-Out Real Estate Investors Drowning in a Sea of Tasks, Endless Property Management, and Zero Time for What Really Matters...

TURN YOUR REAL ESTATE BUSINESS INTO A SELF-RUNNING MACHINE WITHIN 30 DAYS

Build Wealth as You Travel!

What if Your Real Estate Business Could Thrive While You Are Anywhere in the World?

Imagine waking up to the sound of exotic birds instead of another urgent phone call. Picture checking your phone to see wire transfers from closings, while your team handles the endless stream of showings, tenant screenings, and contractor coordination.

You know the feeling - emergency calls, tenant drama, contractor issues. It seems never-ending. But, there is a way out…

For too long, real estate investors have accepted that success means:

Being glued to your phone 24/7 for "emergency" maintenance calls

Spending weekends showing properties instead of with family

Dealing with constant tenant drama and payment issues

Wrestling with contractors who never show up on time

Managing endless paperwork for loans, titles, and closings

Living in fear of market downturns eating into your margins

But what if I told you that's just another myth holding you back?

The truth is, with the right systems, you can

Scale your real estate portfolio to 7-figures (without additional headaches!)

Automate tenant screening, rent collection, and maintenance requests

Travel the world while your properties appreciate in value

Finally escape the landlord trap and become a CEO

Build generational wealth without sacrificing your life

It's not just possible. It's happening right now for real estate investors like you who've embraced the power of automation and delegation.

BUT WAIT!!!

Before You Hand Over Your Property Keys to Someone Else AND...

Before You Pack Your Bags and

Book That One-Way Ticket…

THERE’S A CATCH:

Overwhelm Paralysis

With dozens of properties, tenants, and contractors to manage, where do you even start systematizing everything?

Tech Challenges

You've probably tried a bunch of software already - one for managing tenants, another for tracking repairs, maybe five different apps for team chat. It's overwhelming!

Team Management Issues

Letting go and trusting someone else with your properties while you’re abroad is scary. Without the right training system, you'll keep wondering: "Are they screening tenants properly?" "Are maintenance requests being handled?" "Are my properties being taken care of?"

The Control Freak Challenge

You know you need to let go, but it's YOUR business - your baby! Every time you try to step back and trust someone they let you down. You end up handling the problem anyway, checking your phone every 5 minutes.

Half-delegating isn’t working but you don’t have time to look for, hire, and train another person. You’re stuck in the middle - not fully in charge, but definitely not free.

The Money Drain

You're paying for ten different tools, three virtual assistants, and a property manager—you’ve got everyone and everything in place, but things are still slipping.. Your bank account is getting lighter, but you're not getting any freer.

The "Growing Pains" Problem

What worked for managing your first few properties falls apart when you try to scale up. Suddenly your simple system can't handle the workload, and you're back to putting out fires instead of growing your portfolio.

The Good News Is…

With the Right System, NOT ONLY Can You Conquer These Challenges…

YOU CAN ALSO MANAGE A SUCCESSFUL REAL ESTATE BUSINESS — ALL WHILE LIVING THE LIFE YOU DESERVE WITHOUT THE GUILT.

AND IT’S SO WORTH IT!

Introducing

Real Estate CEO Freedom Formula

The CEO Freedom Formula is designed to help overwhelmed real estate investors transform their property empires into self-sustaining, scalable machines.

In just 30 days, you'll learn how to delegate property management tasks, automate daily operations, and set up systems that allow your real estate business to thrive from anywhere in the world.

This program is tailored to help you regain your time, create more freedom, and build the path to a 7-figure real estate portfolio without sacrificing your personal life.

STEP 1:

Consultation Call

Start with a one-on-one consultation call to discuss your real estate challenges and portfolio goals. This tailored approach ensures we meet your unique investment needs and helps you determine if we're the right fit for your success.

STEP 2:

Mapping Real Estate Business Processes

In the first group session, you'll focus on identifying key processes in your real estate business that need improvement. The task here is to map out one essential process (like tenant screening or property maintenance) for feedback and refinement.

STEP 3:
Automation & Scalability

Delve into tools and strategies for automating recurring tasks to enhance your real estate portfolio's scalability. Implement one automation tool in your real estate business and report your progress or any challenges.

STEP 4:
Creating Your Business Instruction Manual (SOP’s Sexy Cousin)

Receive step by step instruction on creating a fully digital, hyperlinked Business Instruction Manual (BIM) that streamline your real estate operations and include your company’s culture documents. Your task will be to create and share an SOP for a key real estate task

STEP 5:
Delegation & Team Structuring

Learn about effective delegation and how to build the right property management team structures. You'll outline a delegation plan, identifying specific roles and tasks to delegate within your real estate business.

WHY CHOOSE SHALECE DANIELS & THE RE CEO FREEDOM FORMULA

The RE CEO

Freedom Formula

Specifically designed for real estate investors scaling to 7 figures

Transform your real estate business in 30 days

Proven systems that let you manage your properties from anywhere

Hands-on automation and digital SOPs designed for property management

Cutting-edge AI and automation tools specifically for real estate

Real-world success in running a location-independent 7-figure real estate business

Network of successful real estate investors

Focused on high value real estate strategies

Achieve true freedom without sacrificing property revenue

Custom SOPs and delegation frameworks for property tasks

Scale to 7-figures while reducing management hours

Address unique real estate challenges and imposter syndrome

Traditional Business Coaches

Generic business advice for all industries

Long, drawn-out 6-12 months of implementation

Location-dependent strategies that don’t scale well

Theory without practical steps

Basic digital tools

Theory-based teaching

Mixed networking groups, little niche focus

All business types

Traditional work model

Generic templates

Growth through more hustle

Generic motivational coaching w limited depth

Generic "Freedom" Programs

Broad, vague "digital nomad" focus

Unclear timelines, no sense of urgency

Surface-level travel tips

DIY approach that leave you guessing

Limited tech support, low guidance

Focus on travel lifestyle over sustainable business growth.

Mixed groups of travelers and freelancers s

Usually focused on small online businesses

Unstable "laptop lifestyle"

Basic automation tips with no long term focus

Focus on downsizing instead of scaling

Surface-level mindset coaching

While others promise vague concepts of "freedom" or traditional business growth, The RE CEO Freedom Formula delivers a proven system specifically designed for Real Estate Investors who want to scale their business while truly living life on their own terms.

This approach combines cultural understanding, practical automation, and real-world experience to transform your business in 30 days - not months or years of trial and error.

What My Clients Are Saying

Don’t just take my word for it—hear directly from my clients about their transformative experiences with The CEO Freedom Formula and how it has impacted their real estate businesses and lives.

"Start with a one-on-one consultation call to discuss your real estate challenges and portfolio goals. This tailored approach ensures we meet your unique investment needs and helps you determine if we're the right fit for your success."

Meagan McNeal,
Founder of Pink Elephant, Artist, Performer

The 30 minutes I spent with Shalece were incredibly informative and empowering. I have been a real estate agent for over 18 years and thought I knew it all!! LOL Shalece shared powerful strategies and tips to maximize cash flow for rentals. We also spoke briefly about the "Law of Allowing." I left our call feeling encouraged and empowered. If you have a chance to book a call with Shalece, do it!!!!

Karen D. Robinson-Walker
Realtor

"Oh, my goodness. Charlize is a powerhouse. Every time I talk to her, I leave with gems. And our session was no exception. She really helped me to understand how I can build wealth with my first home purchase and gave me some really good ideas on building my real estate empire. I believe that she is divine. I believe that she is amazing. That she really knows what she's talking about and has a desire to use the knowledge that she has to support folks. So if you have the opportunity to work with Charlize, don't pass on it. Take it, get the most out of it, because she's amazing"

Tiara Jones
HR Manager

"Speaking to you, I felt my power and vision were lovingly held, pushing me past my tipping point to action. Your clear insight into my skill sets and business acumen has been invaluable.”

Dr. Cielle Amundson,
Educator, Speaker, Life Coach, and Podcast Host that Empowers Youth,
Owner of Cielle Amundson Life Coaching

"I feel lighter because of the tools you have given me. Setting boundaries and having conversations before issues arise helps keep me on track with my schedule and priorities."

Jerri Jackson,
Founder of Class Act Clinical & Career Center

"Your coaching has been transformational, making me feel blessed, clear, and valued. You've helped me align personally and professionally, reflecting growth in every aspect of my life."

Gilda Montenegro
Fix, Founder of Celebrate Diversity!

"Your reflective listening brought clarity and a mindset shift that was crucial for me. You've given me permission to be myself, blending spiritual and business coaching seamlessly."

Michelle Kais,
Therapist and Intentional Parenting Coach, Owner of Mommy Consults

"Learning to delegate has significantly boosted our revenue, affirming my role as a true CEO. Your coaching has shifted my mindset to abundance, making every session feel tailored to my specific needs."

Tilisa Stubbs
CEO HER Investments

"I loved how you requested clarification. You didn't make assumptions. You reframed and you asked for clarification that you were understanding exactly what I was saying and where I was going with things."

Yanta Haynes
Co-Founder of EUA Brand Co and “You Are Power”

“Shalece has the rare ability to be depth oriented and explore what might be getting in the way of your business growth while also being able to offer tactical and strategic advice. She is a CEO’s CEO.”

Cicely Brathwaite, Ph.D,
Author, Speaker, Licensed Therapist, and Owner of Braithwaite Consulting

“One thing that I am taking away from our time together is nervousness is my mind and body getting ready to birth something great."

Dessaray Seay,
Founder of Confident and Creative Girls Club

"She is amazing. She is very present and I think that is a really unique quality that a lot of people don't always have time for it. One thing I would say that is really special about her, that I felt from the beginning is that she seeks to understand she does not make assumptions."

Christina Kiffney
Owner of Kiffney Photography

"After today's coaching session, I realized the importance of planning. Shalece helped me realize the importance of having that goal.

CARLA TINSLEY-WILLIAMS

"The first night we were here, it's amazing just meeting so many wonderful and incredible women on a divinely orchestrated path. I'm really looking forward to all that the time has to bring and all the magical moments. So excited!"

MEAGAN MCNEAL

"I enjoyed being around these awesome professional women that made me feel included and validated.”

BRENDA M. BETHEA

Meet The Founder

SHALECE DANIELS

I believe success shouldn't wait for someday—it starts with brave choices today.

As a mindset and business coach for high-growth entrepreneurs, I challenge the traditional "hustle first, live later" narrative. My journey from Detroit's real estate market taught me that you don't need to wait for your bank account to match your dreams. I adopted a 7-figure lifestyle mindset before my cash flow reflected it, and that decision transformed everything.

Through my Rest-Driven 12-Week Operating System, I help overwhelmed real estate CEOs turn their businesses into self-running machines. I believe travel and rest aren't rewards for success—they're catalysts for it.

My clients' results speak volumes. One scaled from $20,000 to $100,000 monthly revenue in just 12 weeks. But what truly sets my methodology apart is its foundation in real-world experience. My real estate business doesn’t rely on me day-to-day because I’ve built strong systems and a reliable team to manage everything. I speak from experience when I say your business can grow without you being tied to it.

Whether I'm coaching clients while exploring exotic destinations, climbing Mt. Kilimanjaro, or cheering on my Division 1 baseball athlete at Michigan State, I bring the same adventurous spirit to everything I do.

As a published author and speaker, I guide CEOs to shift from managing daily operations to leading with vision and purpose. I show them how to grow their teams while resting without guilt, scaling their businesses with confidence and efficiency.

I'm on a mission to prove that you can build a thriving real estate empire while actually enjoying the journey.